vivo “Redefine Experiences”

vivo “Redefine Experiences”

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(Client)
vivo
(Service)
Event & Activation / IMC / Communication / KOL
(Industry)
Technology

(Background)

In late 2019, vivo, a world-famous smartphone manufacturer, teamed up with ZEE to launch the vivo X50 in Vietnam. Utilizing ZEE’s expertise in the lifestyle field and understanding of the vivo brand, effective communication strategies were developed to increase brand awareness and showcase the functional superiority of the vivo X50, the world’s first smartphone with gimbal camera technology, in a lifestyle context.
vivo V17 Pro launching event
vivo V17 Pro launching event
Key asset
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